VERIFIED
XENO CRM PLATFORM
Enterprise Audience Segmentation & Analytics • Architected by Shivam Vishwanaath
Full-stack enterprise CRM with dynamic audience rule builder (AND/OR logic), campaign telemetry tracking, and scalable REST API middleware engineered by Shivam Vishwanaath.
Architecture
Decoupled Client/Server
Rule Engine
Nested AND/OR Logic
Stack
React / Node / MongoDB
TECHNICAL ARCHITECTURE & FORENSIC EVIDENCE
- 01.Engineered interactive visual rule builder allowing marketers to construct nested AND/OR condition groups for customer segmentation.
- 02.Architected high-throughput Node.js/Express backend with MongoDB aggregation pipelines for instant segment sizing.
- 03.Built campaign dispatch simulation engine and historical delivery performance telemetry dashboard.
DEEP TELEMETRY RECORD:
SYSTEM ARCHITECTURE: Segment clustering query optimized with custom MongoDB compound indexes for sub-50ms rule evaluations.TECHNOLOGIES & CAPABILITIES
React.jsNode.jsExpress.jsMongoDBEnterprise CRMAnalyticsShivam Vishwanaath